Beyond Belief, BC Cancer Foundation’s fundraising campaign, is the most ambitious health campaign in B.C.’s history, aiming to raise $500 million for cancer research and care in the province. To help drive donations, Harbour Air is promoting the campaign across their terminals and marketing channels, and donating $1 for every passenger flying on Fridays as part of the airline’s Share The Fare program.

VANCOUVER, B.C., November 14, 2024 – Harbour Air, North America’s largest seaplane airline, is proud to partner with BC Cancer Foundation to support their fall 2024 Life Beyond Cancer campaign – part of the Foundation’s historic, multi-year $500 million Beyond Belief fundraising initiative to transform cancer research and care throughout the province. Harbour Air will promote the Foundation at its airport terminals, via social media, digital signage and email, and support fundraising via their Share The Fare program, which donates $1.00 for every passenger that flies on Fridays

Cancer is the greatest health challenge of our generation, but BC Cancer Foundation sees an unprecedented opportunity to create meaningful change—to make Life Beyond Cancer a reality for all British Columbians impacted by this disease. This fall, with Harbour Air’s support, the Foundation is showcasing what Life Beyond Cancer can look like, sharing the stories of individuals across B.C. who have experienced cancer diagnosis and treatment and are now thriving, doing the things they love most.

“We’re proud to support BC Cancer Foundation’s Beyond Belief campaign to help raise awareness of the funding needed for cancer care and cancer research, and to share how cancer treatment has made a significant difference in people’s lives”, states Chris Fordyce, VP Commercial at Harbour Air. “By promoting the Foundation’s Beyond Belief campaign across our terminals and marketing channels in combination with our Share The Fare program, Harbour Air will help encourage donations for this incredibly important cancer-fighting initiative.”

“We’re grateful for Harbour Air’s partnership in helping to advance cancer research and care across B.C.,” says Lindsay Abbott, Senior Director, Corporate Relations, BC Cancer Foundation. “Community support is essential to driving progress in cancer care, creating new innovations for improved outcomes and hope for families facing cancer.”

To learn more about BC Cancer Foundation’s Beyond Belief campaign, read patient stories or to donate directly, please visit:

https://bccancerfoundation.com/why-give/beyond-belief

A world free from cancer is closer than ever before, and together we can make it a reality.

About the BC Cancer Foundation

The BC Cancer Foundation is the fundraising partner of BC Cancer and the largest philanthropic funder of cancer research and care in B.C. Donor support drives leading-edge innovations and helps increase access to treatments across the province – fueling hope for the 80,000 patients who depend on BC Cancer each year.

Media Contact:
Colleen Hamilton, Communications Manager
colleen.hamilton@bccancer.bc.ca

About Harbour Air

Harbour Air is North America’s largest seaplane airline. The company’s international seaplane service is a quintessential west coast experience, expanded by two 19-seater Twin Otter aircraft operating wheeled service between Vancouver (YVR) and Victoria (YYJ). With a fleet of 45 aircraft, Harbour Air offers up to 300 daily scheduled flights, scenic tours, adventure packages, and private flights. With 12 scheduled destinations connecting downtown Vancouver, Richmond/YVR, Victoria Harbour Airport, Seattle (WA), Nanaimo, Tofino, Whistler, Sechelt, Salt Spring Island, Powell River, Comox, and Victoria International Airport (YYJ), Harbour Air transports around 500,000 passengers every year. For more information, visit  www.harbourair.com.

Media Contact:
Harbour Air Media Relations
media@harbourair.com